How much are missed callsactually costing you?
Three honest answers. Live calculation. The number is usually bigger than people guess — by a lot.
Your numbers
Three honest answers — that's it.
The typical invoice amount when a customer books you for a job — call-out + first hour, or a small fix.
Be honest — anything that didn't end with you taking the job. Voicemails ignored, ringing while on a job, missed at lunch, calls after 5pm.
That's walking out the door every month.
On a yearly basis: £18,706
Maths: 8 missed calls/week × 4.33 weeks/month × 30% would-have-booked rate × £150 per job. Conservative.
Without help
missed every month
- • Ringing while you're under a sink
- • Voicemail ignored at 7pm
- • Customer rings two other plumbers
- • You never even know they called
With NoMissedJobs
recovered every month (~80% capture)
- • AI picks up within 2 rings
- • Captures name, postcode, job, urgency
- • Texts you the second the call ends
- • Annual recovery: £14,964
Want the full breakdown?
Drop your email and I'll send a one-page PDF with your numbers, plus how the install works for your specific trade. No call until you ask for one.
Want to skip the PDF and just talk it through?
Book a 20-min call insteadHow the calculator works
Conservative on purpose. The calculator assumes 30% of inbound callers would have booked you for a job — the actual figure for trades is usually higher (40-50%) because most callers are already shopping with intent. We use 30% so the leak number can't be argued with.
Capture rate is 80%. The AI Receptionist won't catch every missed call — some people hang up on any voice that isn't human, some calls are wrong numbers or sales calls. 80% is what I've seen in practice across the pilot installs.
Average job value matters more than call volume. A boiler-service plumber on £85 jobs and an emergency electrician on £350 call-outs have wildly different leak numbers. Slide the value to YOUR average — not the industry average.
This isn't a quote — it's a self-diagnosis. The number on screen is an estimate based on your inputs. The real number could be 30% higher (if your conversion is closer to 40%) or 20% lower (if your callers shop hard). Either way, the leak is real.